PPC campaign expenses are highly flexible, as your budget dictates spending. You set daily or monthly limits, paying only when an ad receives a click. Factors such as keyword competitiveness, your industry, and target audience all influence the cost per click. We'll collaborate to establish a budget that fits your objectives and delivers the best possible return.

PPC campaign expenses are highly flexible, as your budget dictates spending. You set daily or monthly limits, paying only when an ad receives a click.

We'll collaborate to establish a budget that fits your objectives and delivers the best possible return.

One of PPC's significant advantages is its speed. You can often observe initial results, like increased website traffic and ad impressions, within just a few days of launch. Meaningful data for refining your strategy usually becomes available within a few weeks, leading to ongoing performance improvements.

A "good" ROI is highly dependent on your specific industry and business aims. However, a common benchmark is often considered a 2:1 ratio (meaning you gain $2 for every $1 invested). Our primary focus is to maximize your ROI by continuously optimizing campaigns to generate the most profitable conversions possible.

Not necessarily. PPC campaigns are inherently scalable. You can begin with a modest investment to gather data and test effectiveness, then incrementally increase your spending as campaigns demonstrate positive returns. We'll help you determine an appropriate starting budget.

We manage advertising efforts across major platforms, including Google Ads (encompassing Search, Display, Shopping, and Video/YouTube campaigns). This extensive reach allows us to connect with your audience wherever they are online. We also consider other platforms based on your specific goals and target demographics.

We measure success using a combination of key metrics specifically tailored to your objectives. This typically includes impressions, clicks, click-through rates (CTR), cost-per-click (CPC), conversions (such as leads or sales), cost-per-acquisition (CPA), and overall Return on Ad Spend (ROAS).